The actor from Succession, Matthew Macfadyen, and Roger Federer are featured in the brand-new Mercedes-Benz advertisement that was launched in 2024!
The primary ad video showcases the brand’s technologies that enable this redefinition: Mercedes-Benz provides a complete wellness program with a range of ENERGIZING COMFORT programs. The various informational, entertainment, and networking features—like the Hyperscreen with MBUX—allow the cars to function as both a private theater and a mobile workplace. Safe and enjoyable driving is made possible by cutting-edge safety and assistance technologies like DRIVE PILOT.
Viewers accompany the main characters on an adventure that uses unique visuals to narrate the history of the vehicle and its technical advancements. British actor Matthew Macfadyen and seasoned brand ambassador Roger Federer play covert spies in the latest Mercedes-Benz advertisement, which features Mercedes-Benz electric cars. Award-winning actor Macfadyen appears to move smoothly from place to place while champion Federer provides technical assistance.
You have to get it right when style is required for your advertisement. That’s undoubtedly what the creatives at Mercedes-Benz were going for with its upcoming 2024 advertisement: a little film explaining how the German carmaker has “defined class” for over a century requires the proper actors above all else. In this way, we’re seeing the reappearance of a highly recognizable actor: Matthew McFadden, an Emmy-winning British actor, played Tom Wanbusgan in the television series “Succession.”
It’s understandable why Matthew Macfadyen is the ideal spokesperson for Mercedes-Benz. This advertisement aims to spread the concept of comfort and elegance, as well as the idea that a quality vehicle can transport you to another place. Speaking of opulent lifestyle, Matthew Macfadyen is still one of the most identifiable figures of luxury in contemporary television because to his starring part in Succession, which solidified his reputation as a guy who understood the advantages of affluence and aspired to be a wanted person.
The 2024 Mercedes Benz advertisement also included a quick guest appearance that most of us immediately recognized: the man at the spa was the famous tennis player Roger Federer. Since serving as Rolex Ambassador in 2006, to some extent, he has also been a symbol of luxury. Federer often wears Rolex watches in public events, and his figure also appears on Rolex’s official website.