The song in the new H&M commercial 2022: pure disco energy

On April 1, the new H&M commercial for the spring/summer 2022 collection was unveiled, and it can be seen on the company’s official YouTube channel. It is colorful and joyful, and it is set in the enigmatic Hotel Hennes, where a girl who loves fashion finds herself and realizes she is in the proper place. The commercial starts out with a sparkling series of amusing circumstances inside the hotel and depicts a typical day in this fantastical location.

The song playing in the background, Yes Sir, I Can Boogie by the Spanish duo Baccara, is one of the reasons the commercial continues to be well received. It was released in 1977 and has enjoyed some success around the world, peaking at the top of the charts in many European nations. It is listed below:

The song’s lyrics are flirty and suggestive in the vintage disco fashion of the time.

Yes sir, I can boogie,
But I need a certain song,
I can boogie, boogie woogie all night long

Ooooh! Yes sir, I can boogie
If you stay, you can’t go wrong,
I can boogie, boogie woogie all night long..

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